Future -Proofing the Centennial
With the hastening on the adaptation of technology in the educational system in these times, the perennial question on the relevance of academic preparation to the workplace is once again brought to fore. In the recent PANAF online learning session, academicians and industry practitioners were invited to shed light on... read more
Navigating through Uncertain Times Emotionally and Mentally
The pandemic and the ECQ which have resulted to anxiousness, worry and fear can have a negative impact on one’s mental and emotional condition. Learn invaluable insights on how to cope with these new stressors in PANAF’s 4th OLS which was livestreamed at PANA FB last May 19.
How Do Non-Essentials Survive a Crisis?
James Deakin, Margarita Fores, RJ Ledesma and Pinky David share their candid points of view in this May 5 PANAF online learning session. Click link https://www.facebook.com/PANAbrandbuilders/videos/701839940574988/ and learn from this interesting and lively discussion.
How to Act, Behave and Steward Your Brand in Uncertain Times
PANA Foundation went livestream last April 21 to discuss recommended stewardship of brands in this time of Covid19. Alan Fontanilla of MullenLowe was the speaker. Click the link to view the 1 ½ hour learning session! https://bit.ly/3a6Ugg0.
PANAnaw Awards celebrates 20 years: A Brand Communications Competition for Students
Since its inception, PANAnaw Awards has been designed by PANAF (Philippine Association of National Advertisers Foundation) to bridge the gap between academe and industry. Designed to train and inspire tomorrow's marketers, it calls on college students every year to participate in a competition that showcases their key learnings in school to... read more
Social Media at the Heart of 17th PANAnaw Students’ Competition on IMC
Digital is just so prevalent today; it’s a seamless sync with almost all details of daily life. With digital technology come a number of privileges that previous generations were bereft of. Today’s youth have at their fingertips access to massive technologies that bring with it much delight—and with some despair,... read more
2016 PANAF Youth Congress – Success Redefined!
The Philippine Association of National Advertisers Foundation is once again ready to soar to greater heights as they present the 7th Youth Congress on November 18, 2016 at The Elements Centris, Diliman, Quezon City. This year’s theme is Success Redefined! How do you define and measure success? The most common answer to this... read more
16th PANAF Students’ Competition It’s All About Voting Wisely
Every year, the foundation arm of the Philippine Association of National Advertisers (PANA) holds its annual students’ competition on IMC. The PANAnaw is on its 16th staging, and PANAF always initiates and coordinates with the government to implement what ideas are culled from the IMC Students’ Competition. This year’s topic is... read more
PANAF YOUTH CONGRESS – Wholistic, Exponential, and Real, Me
The 6th PANAF IMC Youth Congress focused on preparing oneself before going out to the real world. With the theme “Wholistic Me,” the forum provided tools and tips—from dressing to financial education—that would hopefully arm the youth in their future endeavors. Keynote speaker Leandro Legarda Leviste is only in his early... read more
Get Ready to Dig Deep at the 6th PANAF IMC Youth Congress
The quest to understand today’s youth has formed for them the image of a tech savvy, adaptable generation that fearlessly exploits modern media to voice out opinions, beliefs and ideals. One of the truest observations, from Havas Media Ortega’s dialogue with millennials, is that young people... read more
Saving Lives and Property Through the PANAnaw ~ 15th PANAF Students’ Competition Focuses on Disaster Preparedness
by Aye P Ubaldo November is the month that the PANAF, the Foundation arm of the Philippine Association of National Advertisers (PANA), holds its annual Students’ Competition on IMC. The PANAnaw, as it is called, is doing only too well, and is such welcome news to its hardworking organizers. The PANAF’s theme... read more
The 5th PANAF IMC Youth Congress – Learning a Better Way to Go Digital
Digital natives, the youth of today who were born into the realities of digital technologies, don’t know any other way to live without a life anchored in digital. It is in this space where young people want to learn to be better and more responsible. The PANAF IMC Youth Congress, the... read more
14th PANAnaw Goes for Wellness, and UP Diliman Wins a Fourth
The PANAnaw welcomed two new schools to this year’s roster of finalists, making history in 2014. The regulars, namely the University of the Philippines-Diliman, and their southern counterpart, UP Visayas, joined by Asia Pacific Colleges and the Polytechnic University of the Philippines, and the Ateneo de Manila were present, surely. ... read more
The Creative You – 4th PANAF Youth Congress Urges Future Marketers to Unleash the Power of Creativity
The Philippine Association of National Advertisers Foundation (PANAF) holds the Youth Congress at a turbulent time in the country. It is only 2 weeks after Yolanda, the strongest hurricane recorded in the world this year, devastated the Visayas and Palawan. People are seeking to help however they can. While many universities... read more
FAO’s First Annual Competition Held: UP AdCore, DLSU’s AdCreate Society and Moomedia Make Top Three
Federation of Advertising Organization’s (FAO) first annual IMC competition awarding ceremony was held last February 16 at the Asian Institute of Management (AIM) JV Del Rosario Room. The top three participants were all smiles as their presentation videos played in loop, moments before the much-awaited announcement of rankings. With the help... read more